Bulk Messaging is the dissemination of large numbers of SMS for delivery to mobile phone terminals. It is used by media companies, enterprises, banks (for marketing and fraud control) and consumer brands for a variety of purposes including entertainment, enterprise and mobile marketing. Bulk SMS can be used by business owners, community groups, marketing agencies or anyone wishing to communicate with a large group of people. Bulk SMS allows you to measure the impact of your sent messages, you can track your delivery reports and if you include a link, you can measure the amounts of hits and/or sales the SMS led to. You can use bulk SMS to send reminders, update customers, send promotional offers or incentives, run competitions, offer customers coupons, confirm bookings or confirmations. The uses for Bulk SMS are endless!
SMS has gained acceptability as the preferred mode of customer service because it has two-way capabilities; it is fast and cheap and is less time and resource consuming for the service staff.
SMS offers the following advantages as a channel of customer service:
Instant: No delay even if phone is busy/switched-off
Automated: Automatic relay of critical information
Cost: Significantly cheaper than other medium
Anywhere/Anytime: Mobile is always in the pocket
Personal: Highly effective as communication to an individual
We are providing 4 routes of Bulk SMS:
1) Normal SMS (Route): this route is used for marketing and promotional purpose. Messages will be delivered on both Non DND & DND Numbers. Delivery timing 0-10 minutes.
2) Priority SMS: this route is used for marketing and promotional purpose. Messages will be delivered on both Non DND & DND Numbers. Delivery timing 0-3 seconds. As the name is priority itself.
3) Marketing SMS: this route is used for marketing and promotional purpose. Messages will be delivered on both Non DND & DND Numbers. Delivery timing 0-1 hours.
4) Transactional SMS: This route is used for sending information only. no marketing activity is allowed. Messages will be delivered on the DND numbers also. delivery timing: 0-3 seconds.